Rob West

Hello, I am an experienced software engineering leader and trainee transformational coach based in Oxford, UK. I studied philosophy to postgraduate level at the University of Oxford (specialising in the philosophy of mind and cognitive science) and intended to be an academic philosopher until the lure of web technology proved too hard to resist. I am a competitive cyclist riding for AeroCoach in time trials and on the track. I am the current British Masters Champion and UCI World Masters Silver medallist in the individual pursuit. I am the current British Masters 40-44 age group record holder for the individual pursuit. Hoping to wear 🌈 someday.

Finding a framework for powerful coaching questions

The focus of transformational coaching is to help our coachees achieve a shift in their thinking and behaviour. We aim to do this by asking powerful or insightful questions, seeking to raise awareness, to uncover the assumptions that are limiting their performance. How can Tomm's framework from family therapy help?

Why email is killing your productivity and how to fix it

Most businesses would be more productive if they did not use email for internal communication. I don't mean "used email less", I mean a total cessation. Why is email so bad? How can you work effectively without it in the "new normal" of remote working?

Contact Details

Phone: + 44 (0) 7818 646286
E-mail: rob at robwest.info

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